Stephen Waddington – Brand Vandals

I stumbled across this lecture by Stephen Waddington from last year and it’s worth checking out whether you’re looking to start your career in PR or whether you’re a seasoned practitioner.  He explores the impact of social media across business, practice and academia.

Also, take note of his advice right at the start of this video – if you want to work in PR, write a blog.

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Infographic: How to get a job in PR

I’m a fan of infographics. They may be a bit old hat these days but I think they can be a really striking way of presenting information. I had a bash at doing one for ‘How To Get A Job In PR’ and this is the result. It’s surprisingly hard to get across the tone and content of a whole book in one infographic!

Click the image to enlarge.

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Goodreads Giveaway of ‘How To Get A Job In PR’

Goodreads Book Giveaway

How to Get a Job in PR by Sarah Stimson

How to Get a Job in PR

by Sarah Stimson

Giveaway ends March 05, 2014.

See the giveaway details
at Goodreads.

Enter to win

 

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The truth about employment references

I write about a dozen employment reference each year for the Taylor Bennett Foundation alumni.  A well written reference can take some time to write and can make all the difference to whether or not you are offered a position.  Usually new employers ask ex-employers for a reference once they decide to offer you a job and often the contract is sent to you ‘subject to references’ – meaning that they have the right to withdraw the offer if the references don’t come up to scratch.

So, how should you go about getting a good reference? Continue reading

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20 Useful Articles for PR Job Hunters

1. What does a PR agency do? 

2. The future of the PR industry 

3. Why I deleted your PR job application

4. How to start a career in PR

5. The three Rs of job applications Continue reading

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Filed under Careers, Graduates, PR

2014 Career Resolutions

It’s that time of year again and plenty of PR folk have laid out their resolutions for 2014 including Stuart Bruce, Matthew SchwartzAdrienne ErinCarm Lyman and CHA Group.

I’ve made a few resolutions myself: lose weight (ahem, I make this resolution every year but one year I’ll crack it, right?), write and publish two more books, and network with more PRs and academics.  It’s not a long list, but each of those things are pretty hefty goals and I work best when I have something to aim for.

If you’re still pondering your resolutions for this year you might want to consider making them career-oriented.  Here are a few ideas to get you started. Continue reading

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The secret to a great interview

I’ve guest blogged today over at the PRCA.

The secret to a great interview: don’t wait to be asked the right questions.

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