It’s that time of year again and plenty of PR folk have laid out their resolutions for 2014 including Stuart Bruce, Matthew Schwartz, Adrienne Erin, Carm Lyman and CHA Group.
I’ve made a few resolutions myself: lose weight (ahem, I make this resolution every year but one year I’ll crack it, right?), write and publish two more books, and network with more PRs and academics. It’s not a long list, but each of those things are pretty hefty goals and I work best when I have something to aim for.
If you’re still pondering your resolutions for this year you might want to consider making them career-oriented. Here are a few ideas to get you started. Continue reading
I’m delighted to announce that How To Get A Job In PR is out now!
Buy it here by clicking on the book over there >>
And here’s the video promo!
Filed under Books, Careers, PR
I’m very excited to be launching ‘How to get a job in PR’ early next month.
The book will officially launched at a party in London on 3rd December and will be available internationally on Amazon in paperback and on both Amazon and Apple in e-book format.
I’d like to invite ten people to receive an early e-book copy. You’ll also get an invitation to the UK launch party at a swanky Shoreditch art gallery and the opportunity to ask me anything you like about the book and careers in PR. In return, I’d like you to review the book on Amazon (and/or your blog) and share the review using social media. You could be a journalist, blogger, academic or PR practitioner. Graduates or students who are active bloggers are also welcome to apply. In the event that more than ten people apply for review copies, I’ll ask my current PR trainees to select names from the list.
To apply for a preview copy please drop me an email at firstname.lastname@example.org
If you don’t want to be an early reviewer, but would like an email notification when the book is out then sign up here.
In an era of high-levels of youth unemployment, sensible graduates are trying to find ways to stand out from the crowd. Are video CVs the way forward?It may be much easier to be persuasive if you can talk to an employer rather than just send a cover letter, so it might be a great way to get noticed. A couple of years ago I featured this CVIV from Graeme Anthony (he then went on to secure himself a job at a PR agency so it did the trick)
I am just one person with one opinion. I happen to think my opinion is valid when it comes to giving job hunting advice to entry-level job seekers – I have a lot of success of helping graduates securing their first PR positions – but it is by no means the ONLY opinion that matters. That’s why when I was researching for ‘How to get a job in PR’ I decided that it was important to include the views of PR pracititioners. Entry-level PRs need to hear from employers that the advice I’m giving them is sound, and it’s great to get tips from the horse’s mouth too.
But I didn’t stop there. I decided to ask PR academics for their views too. Very rarely do you see academics and practitioners quoted in the same article or book, but I think it’s absolutely essential that the industry pays closer attention to what academics have to say and that practitioners and academics work together to attact great talent to the profession. Continue reading