Filed under Books, Careers, PR
It’s that time of year again and plenty of PR folk have laid out their resolutions for 2014 including Stuart Bruce, Matthew Schwartz, Adrienne Erin, Carm Lyman and CHA Group.
I’ve made a few resolutions myself: lose weight (ahem, I make this resolution every year but one year I’ll crack it, right?), write and publish two more books, and network with more PRs and academics. It’s not a long list, but each of those things are pretty hefty goals and I work best when I have something to aim for.
If you’re still pondering your resolutions for this year you might want to consider making them career-oriented. Here are a few ideas to get you started. Continue reading
I am just one person with one opinion. I happen to think my opinion is valid when it comes to giving job hunting advice to entry-level job seekers – I have a lot of success of helping graduates securing their first PR positions – but it is by no means the ONLY opinion that matters. That’s why when I was researching for ‘How to get a job in PR’ I decided that it was important to include the views of PR pracititioners. Entry-level PRs need to hear from employers that the advice I’m giving them is sound, and it’s great to get tips from the horse’s mouth too.
But I didn’t stop there. I decided to ask PR academics for their views too. Very rarely do you see academics and practitioners quoted in the same article or book, but I think it’s absolutely essential that the industry pays closer attention to what academics have to say and that practitioners and academics work together to attact great talent to the profession. Continue reading
The world of publishing is complex and seemingly difficult to break into. We’ve all heard the stories of how successful authors were turned away by agents and publishers dozens of times before they were signed up – including writers like Stephen King and JK Rowling. Continue reading